Business in the Community has announced nine new CommunityMark achievers for 2009. The nine new achievers of the CommunityMark for 2009 are: BskyB, Cadbury, EDF Energy, John Laing, Linklaters, Liverpool Football Club, Microsoft (UK), The Midcounties Co-operative and Octink - formerly branded as Allsignsgroup.
The CommunityMark is a national standard of excellence in community investment, which was first launched in 2007 and endorsed by Prime Minister, Gordon Brown, and HRH Prince of Wales.
£42 Million Invested in Communities
Collectively, new CommunityMark achievers for 2009 have invested £42 million in their communities over the past year through corporate giving and fundraising, pro bono and employee volunteering time, in-kind support and commercial initiatives. More than one million people have benefited from this combined investment, including 871,000 young people and over 200,000 people in vulnerable and disadvantaged communities.
Investing in communities is integral to commercial success in any economic climate, bringing long-term sustainable benefits to both business and communities – and this commitment has never been as important as it is now.
said Stephen Howard, Chief Executive of Business in the Community. He went on to say that, “At a time when communities are feeling the real and negative impacts of the recession, it is particularly commendable that these companies have continued to demonstrate their commitment to making a positive impact in society. We are thrilled to celebrate with our nine CommunityMark achievers for 2009.”
“The CommunityMark achievers for 2009 are leading brands in their respective sectors that have collectively invested over £40 million in their communities,” said Catherine Sermon, National Community Impact Director at Business in the Community.
This reinforces the fact that excellence in community investment not only has a positive and valuable impact on society, but translates to real business benefits. These companies are distinguished by their integrated and strategic approach to managing their investment in communities – through good times and bad.
Five Principles of CommunityMark
To achieve the CommunityMark, companies are assessed according to five principles of community investment through a rigorous, independent process, validated externally by AD Little and an independent panel made up of the third, public and private sectors.
A total of 29 companies have now achieved the CommunityMark, following the 20 pioneer companies that achieved the CommunityMark in 2009.
CommunityMark company business leaders and Business in the Community’s Director of Community Impact are available for interview. Please contact Lyndal Stuart, Community Impact Communications Manager at Business in the Community for further details on 020 7566 8785.